advertising /cmcinow/ en 2 minutes with... /cmcinow/2-minutes <span>2 minutes with...</span> <span><span>Amanda J. McManus</span></span> <span><time datetime="2025-02-26T13:09:47-07:00" title="Wednesday, February 26, 2025 - 13:09">Wed, 02/26/2025 - 13:09</time> </span> <div> <div class="imageMediaStyle focal_image_wide"> <img loading="lazy" src="/cmcinow/sites/default/files/styles/focal_image_wide/public/2025-02/buffalo%20clock_0.jpg?h=9de04ce3&amp;itok=4yAsvux1" width="1200" height="800" alt="clock illustration over a Ralphie statue"> </div> </div> <div role="contentinfo" class="container ucb-article-categories" itemprop="about"> <span class="visually-hidden">Categories:</span> <div class="ucb-article-category-icon" aria-hidden="true"> <i class="fa-solid fa-folder-open"></i> </div> <a href="/cmcinow/taxonomy/term/24"> Features </a> </div> <div role="contentinfo" class="container ucb-article-tags" itemprop="keywords"> <span class="visually-hidden">Tags:</span> <div class="ucb-article-tag-icon" aria-hidden="true"> <i class="fa-solid fa-tags"></i> </div> <a href="/cmcinow/taxonomy/term/14" hreflang="en">Alumni</a> <a href="/cmcinow/taxonomy/term/26" hreflang="en">Graduate Students</a> <a href="/cmcinow/taxonomy/term/54" hreflang="en">Media Studies</a> <a href="/cmcinow/taxonomy/term/299" hreflang="en">advertising</a> <a href="/cmcinow/taxonomy/term/149" hreflang="en">strategic communication</a> </div> <div class="ucb-article-content ucb-striped-content"> <div class="container"> <div class="paragraph paragraph--type--article-content paragraph--view-mode--default"> <div class="ucb-article-text" itemprop="articleBody"> <div><h2><i class="fa-solid fa-stopwatch fa-sm fa-pull-left ucb-icon-style-circle">&nbsp;</i>&nbsp;<span>Max Pollak (Advert’10)</span><br><em><span>Creative Director, Deutsch LA</span></em></h2><p><span>After years away from Boulder, Pollak returned to CU for a collaboration between NerdWallet and Travis Hunter. Pollak and his team shot a video where Hunter talked about the “Smartest NIL” campaign and a giveaway where fans could win a collectible cutout piece of Hunter’s contract with the brand. The highlight for Pollak? A selfie with “Heisman” Hunter.</span></p> <div class="align-right image_style-small_500px_25_display_size_"> <div class="imageMediaStyle small_500px_25_display_size_"> <img loading="lazy" src="/cmcinow/sites/default/files/styles/small_500px_25_display_size_/public/2025-02/Max-Travis.jpeg?itok=qS64gIoU" width="375" height="500" alt="Max with Travis Hunter"> </div> </div> <p><i class="fa-solid fa-comments">&nbsp;</i>&nbsp;<span><strong>How did you land Travis Hunter? In his Heisman season, no less?</strong></span><br><span>I’m a huge CU fan with season tickets, and it just so happens that NerdWallet already has a partnership with CU. I knew Travis Hunter would be a great brand ambassador, and we even sneaked into the </span><em><span>Coach Prime</span></em><span> documentary.</span></p><p><span>As to the Heisman, I thought he should win it and I thought there was a big chance. I’m happy it happened, but I can’t say I predicted it.</span></p><p><i class="fa-solid fa-comments">&nbsp;</i>&nbsp;<span><strong>What’s the best advice you’ve been given?</strong></span><br><span>Focus on what you love. Success comes out of that.</span></p><p><span>I’m actually stoked for what I get paid to do. I like advertising because it’s a puzzle to figure out—it’s both strategic and creative, and I like intertwining all that.</span></p><p><i class="fa-solid fa-comments">&nbsp;</i>&nbsp;<span><strong>You used to be a firefighter. What’s something memorable about that job?</strong></span><br><span>You never want something bad to happen—but there’s [an adrenaline rush] when you hear the bells and sirens.</span></p><p><span>My best friend—also a volunteer, now with FDNY—and I were driving to a car show when we got the page that his house went up in flames. We had to put out a fire that was going through his house, which we had played in as kids. It makes you sympathize with people.</span></p><p><i class="fa-solid fa-comments">&nbsp;</i>&nbsp;<span><strong>Best compliment you’ve ever received?</strong></span><br><span>I was at Barchetta recently and my wife was sitting there with our kid, and this guy walked up to me and said, “You have a great spot”—meaning the table in the restaurant. I thought it was weird, but I said, “Yeah, I know.” He was like, “Wow, how confident!” and walked away. I saw my wife was dying laughing, and she told me what he actually said was, “You have a great smile!”</span></p></div> </div> </div> </div> </div> <div class="ucb-article-content ucb-striped-content"> <div class="container"> <div class="paragraph paragraph--type--article-content paragraph--view-mode--default"> <div class="ucb-article-text" itemprop="articleBody"> <div><div class="row ucb-column-container"><div class="col ucb-column"> <div class="imageMediaStyle large_image_style"> <img loading="lazy" src="/cmcinow/sites/default/files/styles/large_image_style/public/2025-02/Max-Travis02_0.jpeg?itok=pL0mLMhv" width="1500" height="2000" alt="Filming with Travis Hunter"> </div> </div><div class="col ucb-column"> <div class="imageMediaStyle small_500px_25_display_size_"> <img loading="lazy" src="/cmcinow/sites/default/files/styles/small_500px_25_display_size_/public/2025-02/Max%20with%20fam-Pearl%20St.jpeg?itok=o1vn50yg" width="375" height="500" alt="Max with his family"> </div> </div><div class="col ucb-column"> <div class="imageMediaStyle large_image_style"> <img loading="lazy" src="/cmcinow/sites/default/files/styles/large_image_style/public/2025-02/Max%20with%20kid.jpeg?itok=rLygItiz" width="1500" height="2000" alt="Max and his kid"> </div> </div></div><p>&nbsp;</p></div> </div> </div> </div> </div> <div class="ucb-article-content ucb-striped-content"> <div class="container"> <div class="paragraph paragraph--type--article-content paragraph--view-mode--default"> <div class="ucb-article-text" itemprop="articleBody"> <div><h2><i class="fa-solid fa-stopwatch fa-sm fa-pull-left ucb-icon-style-circle">&nbsp;</i>&nbsp;<a class="ck-anchor" id="rorybledsoe" rel="nofollow"></a><span>Rory Fitzgerald Bledsoe</span><br><em><span>PhD Candidate, Media Studies</span></em></h2><p><span>Rory Fitzgerald Bledsoe is a PhD candidate in media studies who runs a multimodal art gallery, </span><a href="http://www.spacespace.art" rel="nofollow"><span>Space__Space</span></a><span>, in East Boulder. Her first exhibition, “Phones are Heavy,” ran from November through January; “Archive Fever Dream” opens in March.</span></p> <div class="align-right image_style-small_500px_25_display_size_"> <div class="imageMediaStyle small_500px_25_display_size_"> <img loading="lazy" src="/cmcinow/sites/default/files/styles/small_500px_25_display_size_/public/2025-02/Rory%20Art%20Gallery_Kimberly%20Coffin_Spring%202025-49.jpg?itok=ypEMwlGB" width="375" height="561" alt="Rory poses at her art gallery"> </div> </div> <p><i class="fa-solid fa-comments">&nbsp;</i>&nbsp;<span><strong>Why did you want to open a gallery?</strong></span><br><span>This space is public scholarship. I’m interested in creating discourse on cultural issues that transcend the limits of the law. I also ran a gallery in Boston where I gave solo shows to artists who hadn’t had one before, and it’s gratifying to elevate emerging artists and underrepresented ideas.</span></p><p><i class="fa-solid fa-comments">&nbsp;</i>&nbsp;<span><strong>Was there a gallery you had in mind as you envisioned what Space__Space could look like?&nbsp;</strong></span><br><span>I did an artist/curatorial residency in New York, at Flux Factory, and that has been a big influence on my drive for cultivating experimentation and community.</span></p><p><i class="fa-solid fa-comments">&nbsp;</i>&nbsp;<span><strong>Something you hope visitors notice as they walk through the gallery?</strong></span><br><span>The work, of course. And maybe the sunset-pink trim. Pink has connotations of being frivolous, but I see it as subversive—a power color. So I put it in the bottom trim around the gallery, where it’s a secret signature that doesn’t get in the way of the work.&nbsp;</span></p><p><i class="fa-solid fa-comments">&nbsp;</i>&nbsp;<span><strong>Tell me about those sunsets.</strong></span><br><span>I’m used to underground, windowless art spaces in New York and Boston. From the back of Space__Space, you can see mountains, and from the front, you get the sunset. Someday, I want to do a site-specific installation that harnesses sunsets, because they are so spectacular.&nbsp;</span></p><p><i class="fa-solid fa-comments">&nbsp;</i>&nbsp;<span><strong>Biggest surprise?</strong>&nbsp;</span><br><span>Being able to do it. Every time you take the risk of creating something—like in Boston, running Space 121 out of my apartment, I wasn’t sure what would happen. But I’ve started to believe if you build it, when there is a thirst, they will come.</span></p><p><i class="fa-solid fa-comments">&nbsp;</i>&nbsp;<span><strong>Wait, the gallery in Boston was out of your apartment? What did your landlord say about that?</strong></span><br><span>They never found out. (Laughs) We had openings; we just called them parties.&nbsp;</span></p><p><i class="fa-solid fa-comments">&nbsp;</i>&nbsp;<span><strong>Last one. A favorite work from your first exhibit?</strong></span><br><span>The brilliant Flora Wilds flew in to install her sculptures, which was a magical collaboration. But I will say everyone who came in had a different favorite, and that is a mark of a resonant and successful show.&nbsp;</span></p></div> </div> </div> </div> </div> <div class="ucb-article-content ucb-striped-content"> <div class="container"> <div class="paragraph paragraph--type--article-content paragraph--view-mode--default"> <div class="ucb-article-text" itemprop="articleBody"> <div><div class="row ucb-column-container"><div class="col ucb-column"> <div class="imageMediaStyle small_500px_25_display_size_"> <img loading="lazy" src="/cmcinow/sites/default/files/styles/small_500px_25_display_size_/public/2025-02/Rory%20Art%20Gallery_Kimberly%20Coffin_Spring%202025-14.jpg?itok=hE2WmyQh" width="375" height="250" alt="Art from Rory's gallery"> </div> </div><div class="col ucb-column"> <div class="imageMediaStyle large_image_style"> <img loading="lazy" src="/cmcinow/sites/default/files/styles/large_image_style/public/2025-02/Rory%20Art%20Gallery_Kimberly%20Coffin_Spring%202025-19_0.jpg?itok=uVwziSus" width="1500" height="1002" alt="Art from Rory's gallery"> </div> </div><div class="col ucb-column"> <div class="imageMediaStyle large_image_style"> <img loading="lazy" src="/cmcinow/sites/default/files/styles/large_image_style/public/2025-02/Rory%20Art%20Gallery_Kimberly%20Coffin_Spring%202025-84.jpg?itok=S9GUi8ni" width="1500" height="1002" alt="Art from Rory's gallery"> </div> </div><div class="col ucb-column"> <div class="imageMediaStyle large_image_style"> <img loading="lazy" src="/cmcinow/sites/default/files/styles/large_image_style/public/2025-02/Rory%20Art%20Gallery_Kimberly%20Coffin_Spring%202025-87.jpg?itok=cDAY7y0Q" width="1500" height="1002" alt="Art from Rory's gallery"> </div> </div></div><p>A selection of works from Space__Space<span>’s inaugural exhibit, which closed in January. From left, works by Maya Buffett-Davis, a ýĻƷ graduate student; Ana González Barragán; Devon Narine-Singh; and Flora Wilds. </span><em><span>Photos by Kimberly Coffin (CritMedia, StratComm’18).</span></em></p></div> </div> </div> </div> </div> <div>A regular feature catching up with people in our community who are doing interesting and impactful work. In this edition, a commercial with Travis Hunter and a new art gallery in East Boulder.</div> <h2> <div class="paragraph paragraph--type--ucb-related-articles-block paragraph--view-mode--default"> <div>Off</div> </div> </h2> <div>Zebra Striped</div> <div>7</div> <a href="/cmcinow/spring-2025" hreflang="en">Spring 2025</a> <div> <div class="imageMediaStyle large_image_style"> <img loading="lazy" src="/cmcinow/sites/default/files/styles/large_image_style/public/2025-02/buffalo%20clock_0.jpg?itok=B5NsyNOL" width="1500" height="525" alt="clock illustration over a Ralphie statue"> </div> </div> <div>On</div> <div>White</div> Wed, 26 Feb 2025 20:09:47 +0000 Amanda J. McManus 1111 at /cmcinow